2019 Trends and Who’s Setting Them

Here’s SPIN-Farming’s Alphabet List of 2019 Trends to look forward to, culled from all the presentations at this year’s Member Meetups. Thanks to all of the forward thinking SPIN farmers listed below who presented their business plans, how they implemented them and the revenue they targeted and achieved.

SPIN’s online Member Meetups are THE place to get in on the latest entrepreneurial farming trends as they are happening and learn from the real-world experience of those who are using SPIN-Farming to create and develop successful businesses. If starting a farm business, or learning the business of growing food, is on your New Year’s to-do list, you’re welcome to join in. (see below).

SPIN’s Alphabet of 2019 Trends
Agrihood – free land access and captive market
Buying clubs – gets around the bad rep of CSA’s
Compostable containers – consumers want them and will pay for them
Demographics – need to target customers more accurately, now that local is such a large market
EBT’s –  catering to the underserved is a big opportunity
From scratch – taking local to the next level
Ginger – new niche crop which works pretty far north
Hiring – some actually need a parking lot for their workers
Ingredient analysis – big part of value added products
Jackfruit – reselling non-local fruits leads customers to your local vegetables
KETO – the special diet crowd becomes a sizable market
Loofa – diversifying with health/beauty products
Moving the farm – not hard to do, is being prompted by search for better markets
Nutrition information – consider it a value add
Onsite farm stands – more are doing them
Pricing power – if you’re good, you have it                                                                          Quackgrass – never let it get beyond 15cm and it’s easy to eradicate with frequent soil disturbance
Rural –  urban farmers are giving up the city to expand
Snacking – lots of new product opportunities and customers here
Transit stops – farmers markets are setting up there
Unit prices – the average is creeping up to $3
Vistaprint – your partner for brand building; great for sings, business cards, banners
Weddings – brides want local flowers
X-piration date – prepared foods have a shelf life that needs to be stated
York Fresh Foods – new urban farm role model
Zoning – city governments are finally taking commercial urban farming seriously

SPIN Farming 2018 Start Performers

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Chris Kimber, 3 Crows Farm, Cranbrook BC                                                                   Lisa Patton, Hope Rising Farm, Garden City MO
Steve Patton, Hope Rising Farm, Garden City MO                                                        Ryan Doan, Urban Greens, Cincinnati OH 
Nick van Riper  Urban Greens, Cincinnati OH                                                                Tom Hinman, Sweet Harvest, New Hartford CT                                                      Blythe Woods, Maggie’s Farm Gettysburg, Gettysburg PA                                          Rex Landings, Cackleberry Farms, Meridian ID                                                Courtney Tchida, Cornercopia Organic Student Farm, Univ. of MN, St.Paul  MN      Cathy LeValley, New Earth Micro Farm, Unionville, MI                              Lourdes Casañares, Masagana Flower Farm, La Broquerie MB 
Bruce Manns, York Fresh Foods, York PA

WANT TO GROW WITH THESE PRO’S?
There are two options. You can purchase membership here, to participate in our online support group and get access to all past and future Member Meetups as well as monthly instant learning sessions conducted by SPIN-Farming’s creator, Wally Satzewich.

If you are committed to starting a business, purchase our learning program here which also comes with a trial membership. Be on trend and in the money in 2019!

Member Meetup with Bruce Manns, York Fresh Food Farms

 

SF photo fb Bruce Manns a

WHEN: October 18, 2018

WHERE: Online.

REGISTER: Members can register here.

LEARN FROM THE BEST MINDS IN THE BACKYARD FARMING BUSINESS TODAY, LIKE BRUCE MANNS WHO IS USING SPIN-FARMING TO COVER ALL OF HIS NON-PROFIT’S OPERATING EXPENSES  IN THE SPIN ONLINE SUPPORT GROUP. FREE TRIAL MEMBERSHIP WHEN YOU PURCHASE ANY SPIN GUIDE.

Learning the Lesson of Sustainability

Courtesy of Roxanne C, Philadelphia PA

The biggest challenge to sustainability has been defining what it means and developing practices to achieve it. Big Food is starting to make big progress. Rather than just giving lip service to an abstract moral imperative, companies are starting to operate differently, by reducing water and energy consumption and cutting carbon emissions, and putting processes in place to measure and monitor these changes, and incorporating them into their marketing message. They are also starting to reduce waste by improving packaging and manufacturing processes, and blockchain is starting to be used to trace very player in the supply chain. The corporate food industry has learned that its economic sustainability depends on practicing social and environmental sustainability, so it’s motivated.

Since it’s launch in 2006 SPIN-Farming has been teaching this lesson in reverse to new farmers who have been inspired to enter the profession based on the mantras “Small is beautiful” and “The soil is sacred.” While they’ve been well-schooled in social and environmental sustainability, we’ve been showing them how to operate businesses. This really isn’t an option any more. Big Food has plentiful resources, and most importantly the will, to define and advance the cause of sustainability. Sustainability is no longer just a niche, it’s not a selling point that’s exclusive to SPIN farmers, and its meaning will become less useful as a differentiator and less valuable in the marketplace as it becomes the norm.

That means that while the corporate food industry is getting better at being socially and
environmentally responsible, SPIN farmers are having to get better at business. No matter which way you come at it, the lesson is the same: in the long term, the three pillars of sustainability – the economic, social and environmental – support each other and need to be addressed simultaneously. SPIN farmers need to become as obsessive about their bottom lines as their organic matter. Otherwise, the world will progress without us.

SF photo Sustainable LLC

LEARN HOW TO START AND KEEP A  FARM BUSINESS  GOING IN THE SPIN ONLINE SUPPORT GROUP. FREE TRIAL MEMBERSHIP WHEN YOU PURCHASE ANY SPIN GUIDE.

Payoff from Consumer Conundrum

Courtesy of Roxanne C., Philadelphia PA 

Love it or hate it, the government is getting good at identifying food safety problems and
notifying the public when illnesses occur. Here is the latest. 

But it still lacks the ability to trace and identify the producers who caused the health threat.

At the same time, it’s also promoting more consumption of fresh foods, going so far as to identify PVF’s – powerhouse vegetables and fruits – based on a nutrient dense  measurement that not long ago was considered fringey.

The consumers who care about any of this now find themselves in the position of wanting to eat more healthy foods while being supplied continual reasons to mistrust the far-flung food supply chain that produces it. “Got romaine?” was the refrain at this month’s farmers markets, so more consumers are starting to connect the dots between local and safer. So we should thank the government for keeping everyone on
high alert, and if need be, use a food safety premium to justify our prices.

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Remember, even though you may be using municipal water and do all the harvest yourself, you need to keep Food Safety top of mind. Farms of all sizes benefit from abiding by GAP standards, and attending a GAP workshop is a worthwhile investment for any farmer who is serious about their business. Take it from Wally. 

FIND OUT HOW BACKYARD FARMERS ARE KEEPING GOVERNMENT ON THEIR SIDE IN THE SPIN ONLINE SUPPORT GROUP. FREE TRIAL MEMBERSHIP WHEN YOU PURCHASE ANY SPIN GUIDE

Beautifully Easy Economics

Courtesy of Wally S., Wally’s Market Garden

There’s an easy way to get into the habit of tracking and covering your cost of doing business. Itemize your expenses, like gas, seed costs, farm stand fees, plot rental, sales bags, and then figure out how many units of a crop you need ot sell to cover it. Here’s an example.

What a SPIN farmer sees here are beautiful bouquets and gas money.

What a SPIN farmer sees here are beautiful bouquets and gas money.

These are my gas money crop. Flower can bouquets. Cost to produce them is minimal. Most of the flowers are perennial or gathered from the roadside. Cans are brought to me by customers and other vendors at market. Time to gather and arrange is about 2 hours for 10 cans. 10 stems per can. Price is $10/can. Two hour round trip gas expense is about $50.

The point is to produce just enough units of certain crops to cover your operating expenses. So you develop the mindset of tying together your business goals to your cropping strategies to be sure whatever you grow is earning its keep.

LEARN THE BUSINESS OF GROWING FOOD FROM THE BEST MINDS IN FARMING TODAY IN THE SPIN ONLINE SUPPORT GROUP. FREE TRIAL MEMBERSHIP WHEN YOU PURCHASE ANY SPIN GUIDE

 

SPIN-Farming Member Meetup with Cathy LeValley

SF photo PPT Cathy LeValley mailchimp healthy snacks

WHEN: July 12, 2pm ET

WHERE: Online

REGISTER: Members can register here.

LEARN FROM THE BEST MINDS IN BACKYARD FARMING TODAY, LIKE CATHY LEVALLEY, IN THE SPIN ONLINE SUPPORT GROUP. FREE TRIAL MEMBERSHIP WHEN YOU PURCHASE ANY SPIN GUIDE

Flexibility Is A Farmer’s Most Valuable Asset

Courtesy of Roxanne C., Philadelphia PA

Saskatoon is losing a farm many never knew was there, especially its neighbors. Wally Satzewich has sold the birthplace of SPIN-Farming, a suburban-style house that served as a backyard farm for over 25 years. Gone are the beds, the greenhouses and the basement grow room. The backyard farm that was built over a quarter of a century took just a few weekends to disassemble. That’s the beauty of SPIN-scale farms. When
life changes, they can too. Here today. Gone tomorrow.

Being rooted to the land is what has defined farming for generations. The practical reason is all the time and effort spent in soil building. But since SPIN farms are typically 40,000 sq. ft.(about an acre) or less, soil doesn’t represent a big investment. The plot in Saskatoon was only one of several Wally uses, and at only 1,000 sq. ft., it’s easily replaced.

Wally is still a full-time farmer. His home base now is Pleasantdale, and it meets two of his biggest farm requirements – municipal water service and a good Internet connection. His grow room is put back together, and the greenhouses may or may not be pressed back into service. He’s figuring out how to structure his new operation now that he has a 2 hour commute to market instead of a 5 minute one. His crop repertoire is getting a revamp.

But he’s got lots of options because he realized long ago that being tied to the land can mean having a noose around your neck. In a time when the ability to change quickly and continually is a competitive advantage, permanency isn’t at all useful. Flexibility, not land, is a small farmer’s most valuable asset.

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LEARN THE BUSINESS OF GROWING FOOD FROM THE MOST FORWARD-THINKING MINDS IN FARMING TODAY IN THE SPIN ONLINE SUPPORT GROUP. FREE TRIAL MEMBERSHIP WHEN YOU PURCHASE ANY SPIN GUIDE