Don’t Let a Sales Opportunity Go to Waste

Courtesy of Wally S., Wally’s Urban Market Garden, Saskatoon SK

Food waste is turning into a big cause, and I had a reporter come by my farm stand this last week to interview me about it. SPIN farmers take great care to be sure all their crops are ready for their close-up, but she was scouting out the ugly kind, blemished, and not suitable for sale. So I showed her some examples of lower grade, spoiled produce.

I explained that every week I typically get around 10 lbs. of cull carrots. Same with potatoes, beets,  pumpkin, winter squash and onions. This could be due to harvest damage, which then causes the crop to go bad sooner, or it could also be due imperfect storage conditions in some of my storage area.

What’s a SPIN farmer to do? Well, maybe we should borrow from the big boy’s playbook and try selling them.

This type of product offering and positioning makes it possible to cater to people not willing or able to pay premium prices. If you’ve got an ugly carrot or a disfigured eggplant, you might just be looking at a new product line.

SF photo cull produce

Temperature Control for Winter Storage Crops

Courtesy of Wally S., Wally’s Urban Market Garden, Saskatoon SK

More and more consumers go to year round farmers markets so they can know where their food comes from, even in winter. What they find at my stand are storage crops, like beets, carrots and potatoes.

Part of the challenge of year round marketing of produce in cold weather winters is keeping your storage vegetables in good physical condition for several months. Just as in the summer, I take SPIN’s high road by using a cooler. Keeping it at the right storage temperature is key. My cooler is on average around 35 F, or few degrees above freezing celsius. It’s in my garage, along with a work area for prepping produce. I keep it in my garage, which is heated with a small plug in radiant space heater. The thermostat is set to 50 F.

A few nights ago it was -35 Celsius overnight. Just made a celsius to fahrenheit calculation and ironically this is the temperature where the two scales converge: -35 C is the same as -35 F. So I have to deal with the outdoor temperature, the garage temperature and cooler temperature. The heater keeps the garage at 50 F., but the question is how do I keep the cooler at the desired temperature? I find just partially opening the cooler door allows air to seep in from the garage, when it is very cold outside. When temperatures outside get warmer, I can shut off the heater for certain periods of time and close the door for the cooler. Right now the cooler temperature is 34 F, which is about optimal. The aim is to keep it above freezing, and below 40 F.

SF photo Wally temp2

 

This is not a high tech method for sure, but it works, as long as I keep an eye on things happening inside and outside. So you don’t need an elaborate setup to keep your farm stand stocked with the staples that keep your customers coming, and your cash flowing,  when the snow is flying.

 

Storage Crops Provide Winter Cashflow

Courtesy of Wally S., Wally’s Urban Market Garden, Saskatoon, SK
Finally got to unload the 8,000 lbs. of storage potatoes that we harvested from our peri-urban plot. Did it with a few friends in about an hour, just before market on Sunday. Gail says there are still about 3,000- 4,000 lbs. to harvest, but the weather is holding here in Zone 3, so hopefully we can get the rest out. These potatoes we have in storage is like money in the bank.

The key storage temperature for long term storage of root vegetables is around 40 F. , or just above freezing.  We use an above ground storage room in our heated garage. See photo below. We have an old compressor, probably dating from the 1960’s. Compressors won’t run in cool temperatures, so we heat the garage to allow for the compressor to run all winter. Basement storage can be good for short term storage, for a couple of months, but it is unreliable for long term winter storage.

Storage crops provide good cashflow in the winter when you can’t be growing, and if you want to do it seriously you should have above ground refrigerated storage capacity.

SPIN photo storage 8000lbs potatoes