REFRESHER COURSE: Seed Buying the SPIN Way


Buying seed for business requires different kinds of decisions. Seed catalogs don’t have the information you need to make the best ones. Their marketing copy might even lead you to make bad ones. In this session Wally Satzewich shows you how to use the SPIN 2.0 Crop Profiles and actual seed catalogs to make sure your seed order makes business sense.

Take squash, as an example. 4 online pages and 69 varieties to choose from. Wally can narrow it down to 2 cropping strategies, 7 varieties, $35 total seed cost, $5k revenue potential. Really. Learn how to do it here.